By 2024, digital assistants will exceed 8.4 billion – surpassing the global population. These personal digital assistants will be everywhere – in our cars, homes, and offices, ready to assist us with various tasks.

The future we dreamed of is now a stark reality.

With a large library of applications, built-in memories, fast processors, and wireless connectivity, digital assistants are changing how employees & customers interact with technology. This transformation is having a profound impact on business results.

As we adapt to this new tech world, it's normal to have questions:

  • How can digital assistants make employees more productive?
  • What should you think about before getting a digital assistant for your team?
  • Can they help build better customer relationships, and how does that work?

Stick around because we'll dive deep into these resonating questions and explore everything you need to know about digital assistants.

What is a Digital Assistant?

A Digital Assistant is a technology that helps users in real-time by answering questions, automating tasks, and improving navigation through dialogue – where it's based on text or voice recognition, much like a human.

Digital assistants are versatile and can handle various functions, such as:

  • Automate repetitive tasks, such as data entry, scheduling, or report generation
  • Assist with HR-related inquiries, like benefits enrollment, or time-off requests
  • Provide real-time assistance during training sessions, by answering questions
  • Review instructional content for grammar, spelling, and style errors
  • Help in content research by searching the internet for relevant information
  • Generate training content based on provided prompts

Essentially, it's like providing your users with their own 24/7 personal assistant, resulting in improved productivity and enhanced user experiences.

Why Are Digital Assistants Essential Today?

In situations where you're dealing with a sizable customer or employee base, the need for continuous support can often translate to increased operational costs.

However, integrating digital assistants presents an excellent solution to tone down the workload on your support teams and optimize efficiency.

Additionally, digital assistants stand out as a potent tool for promoting digital adoption. As we delve into their comprehensive feature set and advanced capabilities detailed later in this blog, it becomes clear that they can play a pivotal role in improving employee efficiency and performance.

Evolution of Digital Assistants

Today, digital assistants like Siri and Google Home have become household names, but their journey began long before their current fame.

  • Cast your mind back to 1995 when Microsoft Bob stepped onto the scene, marking one of the earliest attempts at digital assistance.
  • With the infamous Clippy, Microsoft pioneered the concept of digital assistants. As cute as it may have been, it didn't quite resonate with users, leading to limited acceptance and criticism.
  • However, from every setback comes the opportunity to learn and improve. Enter Apple's Siri, the game-changer that made its debut in 2011. Siri became a central part of the iPhone user experience and revolutionized how we interact with our devices.
  • As the technology evolved, so did user expectations.
  • People began to demand not only efficient task execution but also deeper personalization and emotional intelligence from their virtual assistants.
  • This led to the development of more advanced conversational AI models, like the one you're currently interacting with – ChatGPT and its successors.

From answering our questions to executing tasks with a simple voice command, they've become indispensable allies in our fast-paced, tech-centric world.

Types of Digital Assistants

1. Personal Virtual Assistants:

Personal virtual assistants are AI-powered applications that provide support and perform individual tasks. They can seamlessly integrate into smartwatches, mobile phones, or modern vehicles – making individual task management much easier. This means they can schedule meetings or add reminders to tasks whenever and wherever they want.

Examples: Siri (Apple), Google Assistant (Google), Alexa (Amazon), and Cortana (Microsoft).

Ford China VPA within Mustang Mach-E. Credit: Ford & MING Labs
Ford China VPA within Mustang Mach-E. Credit: Ford & MING Labs

2. Digital Adoption Platforms(DAPs):

What is the connection between Digital Adoption Platforms (DAPs) and digital assistants? A DAP with digital assistant qualities could provide context-aware assistance to users within the application focused on and across various digital tasks.

Users can access the DAP's guidance and support through a digital assistant. For example, they might ask the digital assistant, "How do I generate a report in XYZ software?" The digital assistant can then interact with the DAP to provide step-by-step guidance or launch a tutorial within the application.

Example: Gyde is a smart digital adoption platform that works as a digital assistant, contextually providing interactive guidance in a chat-like interface through walkthroughs and help articles in real time.

3. Customer Service Virtual Assistants (Chatbots):

Customer service virtual assistants, or chatbots, are designed to interact with customers on websites, messaging platforms, or social media. They can handle customer inquiries, provide information, and offer automated support.

Example: Zendesk's Answer Bot provides automated customer support on various channels.

4. Robotic Virtual Assistants:

Robotic virtual assistants are physical robots that incorporate AI and are designed to assist users in real-world tasks. They can perform cleaning, home assistance, and even healthcare tasks.

Example: SARA - Socially Aware Robot Assistant (ArticuLab)

5. Text-Based Virtual Assistants:

Text-based virtual assistants interact with users through written communication, usually on websites or messaging platforms. They can answer questions, provide information, and assist with various tasks.

Example: IBM Watson Assistant, which can be integrated into websites and applications to provide text-based support.

Quick Note - Digital assistants come in many forms. Think IoT assistants for home automation, e-commerce assistants for shopping guidance, and healthcare assistants for medical data analysis. They all stem from a blend of basic and advanced functions tailored for specific needs.

Key Features of Digital Assistants for Digital Adoption

1. Interactive Guidance for Seamless Onboarding

With digital assistants at your side, you’ll see your so-so onboarding become an AHA moment for your users! These intelligent helpers offer interactive guidance, walking your employees and customers through every step of the way.

From setting up new applications to mastering complex interfaces, they ensure a smooth and delightful onboarding experience, leaving everyone feeling empowered and ready to conquer new challenges!

2. Task Automation to Enhance User Productivity

Absolutely, it's a well-worn phrase, but it's true: time equals money.  And digital assistants understand this perfectly! By automating those repetitive tasks, they liberate precious time for your team to concentrate on what truly matters.

From scheduling meetings to handling routine inquiries, these tech-savvy assistants take care of the mundane, leaving your workforce more productive and energized to tackle higher-value tasks.

3.Context-Awareness for Personalized Support

Your users are unique, and so are their needs! That's where digital assistants stand out– they're masters of context awareness!

Armed with intelligent algorithms, they understand individual preferences and past interactions. They provide on-demand personalized support, making your users feel truly valued!

4. Real-time Data Access and Retrieval for Accurate Responses

Digital assistants possess an inherent advantage when it comes to information retrieval—they have unfettered access to vast datasets. This enables them to seamlessly retrieve real-time data, ensuring that each query receives a precise and up-to-the-minute response.

In finance and investment software platforms, users effortlessly access real-time stock prices, account balances, and updates through digital assistants. It's quick, clear, and minimizes clicks, making digital adoption of any application a breeze.

5. Proactive Assistance for Enhanced Engagement

Digital assistants excel at anticipating user needs, offering timely suggestions, and becoming proactive partners in customer engagement.

This is particularly impactful in the context of Supply Chain Management (SCM) software adoption. Imagine, for instance, automatic reordering of office supplies when inventory runs low.

From personalized product recommendations to valuable tips, these digital companions create memorable interactions that  foster loyalty and long-term relationships.

6. Integrations for Expanding Capabilities

In a world filled with digital tools, ensuring a smooth integration can often be overlooked. However, digital assistants seamlessly merge with your existing systems to maintain the user experience and intrigue factor.

Whether it's CRM platforms or project management tools, digital assistants effortlessly adapt to various applications, providing users with on-demand support.

Limitations of Digital Assistants

1. Privacy and Data Regulations:

Consider this: these assistants can seamlessly tackle complex queries like, "What are the sales figures for our top three products in the last quarter?" For privacy experts, that raises a concern.

For instance, they might need access to sales databases, customer behavior analytics, and other sensitive information to deliver accurate answers. It's a delicate tightrope to walk, but one that, when navigated correctly, holds the potential to revolutionize decision-making processes and drive innovation.

2. User Acceptance & Resistance to Change:

Despite the advancements in AI and natural language processing, digital assistants may still face challenges in understanding certain accents, dialects, or complex queries. This can lead to frustration and decreased user acceptance.

Tackling resistance is complex; it can build up due to various concerns about privacy, security, or simply from traditional interaction methods. You can explore our blog on strategies to overcome resistance to change.

3. Integration Complexities:

Digital assistants must often integrate with various platforms, applications, and systems to assist users effectively. However, achieving seamless integration can be challenging, especially in complex IT environments.

Integrating with legacy systems, maintaining compatibility across devices, and ensuring consistent performance across different platforms can pose significant technical hurdles.

4. Limited Contextual Understanding:

Modern digital assistants have improved contextual understanding but may struggle to comprehend complex queries or follow multi-step commands effectively. They cannot often remember past interactions or comprehend a conversation's context, leading to less natural and human-like interactions.

5. Dependency on Connectivity:

Digital assistants typically require an internet connection to function properly since much of their processing happens in the cloud. This dependence on connectivity can be a limitation in areas with poor internet coverage or during network outages.

6. Lack of Emotional Intelligence:

Digital assistants lack emotional intelligence, empathy, and the ability to interpret human emotions accurately. While they can provide factual answers, they may not fully understand or respond appropriately to emotionally charged queries or situations, limiting their effectiveness in certain scenarios.

7. Inability to Handle Complex Tasks:

While digital assistants are proficient at handling routine and straightforward tasks, they may struggle with more complex and nuanced requests that require higher-level thinking and problem-solving abilities. This limitation can hinder their utility in professional settings where complex tasks are common.

Digital Assistants Everywhere!

Don’t take our word for it: The Deloitte graph below proves how well digital assistants have seeped into finance industries. The personalized digital assistants used by reputed organizations highlight their widespread value. In fact, it's no secret that they will only get better as they become more sophisticated.

Source: Delloite
Source: Delloite

Let’s see some other examples:

1. Buoy Health

The virtual assistant from Buoy Health assists users in addressing health-related worries through interactive questioning and advice on whether to consult a physician, manage symptoms independently, or seek urgent medical help. Its diagnostic accuracy falls between 90.9% and 98% without an elaborate explanation.

Buoy Health
Buoy Health 

2. Robo Advisor

The Financial Services Lab and R&D team at SoftServe have been working on a voice-controlled personal assistant called the 'Robo-Advisor.' It helps investors make decisions about where to invest their money. This assistant uses a smart software program that's easy to use and works with the Amazon Echo Show to make investing simpler and more enjoyable.

3. GydeChat

As we've seen in how digital assistants are used in healthcare and investments, GydeChat is a Next-Gen Digital assistant for any industry that uses software to support its users. When you have users, they often need help, especially with training and support.

Think about all the software like Oracle, Microsoft or Salesforce. GydeChat is a super-smart digital assistant for all of them. It can help in many ways:

  • It quickly solves software problems, freeing up your IT team to handle harder issues.
  • Your users can learn any software feature by chatting with GydeChat, which puts all your training in one place.
  • Instead your users clicking around, they can just ask GydeChat to do a task for them, and it'll do it right away, making things simpler and faster.

Join our waitlist now to master any software for your Team's work success!


New Era of Digital Adoption with Gyde

Artificial intelligence(AI) and machine learning(ML) is changing how business tools are used. Truly, we are witnessing a transformative era.

In a nutshell – Digital Assistants are innovative tools with the potential to streamline tasks and simplify complex processes. But, for businesses, the real opportunity lies in using them effectively to adopt their existing technology stack.

Imagine if your employees could simply ask how to navigate a digital process while on the job and receive customized guidance based on your current technology stack – whether it's creating a ticket in an HRMS or any other task.

Instead of hunting through a boring manual or signing up for a snooze-worthy training session, they can simply ask a question and boom! All the help is available instantly. That's the power of digital assistants in software adoption!

Tools like Gyde shine because we offer a chat-like interface that allows users to ask questions in simple language. It then presents relevant audio-visual walkthroughs and helps articles in real time.

We understand that you know best what kind of help your employees need, and that's why our no-code walkthrough creator is a godsend. You don't need coding skills or an in-house technical team to make it work. It empowers you to help your employees master any tool instantly, maximizing its value.

Gyde in action
Gyde in action

Book a demo with us today to learn more and start planning a digital adoption strategy that leaves no room for anyone to say, "I feel overwhelmed by this application!"


  • When were digital assistants invented?

Digital assistants in their earliest forms were invented in the 1960s and 1970s, with early examples like ELIZA. Modern digital assistants like Siri, Alexa, Google Assistant, and Cortana emerged around the 2010s, featuring advanced natural language processing and interaction technologies.

  • What is the difference between digital assistants and chatbots?

Digital assistants are versatile AI systems that perform various tasks, provide assistance across various domains, and often have a conversational interface. Conversely, chatbots are typically focused on specific tasks or industries and are primarily used for text-based interactions and customer support.

  • What is the difference between virtual assistants and digital assistants?

A virtual assistant is a human who provides remote administrative support, while a digital assistant is an AI or software-based system that offers automated assistance and performs tasks using technology. The context in which these terms are used can determine their precise meaning.

  • What is natural language processing (NLP), and why is it important for digital assistants?

Natural Language Processing (NLP) is a branch of AI that enables computers to understand and interact with human language. It's vital for digital assistants because it allows them to understand user input, engage in conversations, retrieve information, and provide personalized responses, enhancing their functionality.

  • What are some examples of digital assistants?

Some online digital assistants include Siri (Apple), Google Assistant (Google), Alexa (Amazon), Cortana (Microsoft), Bixby (Samsung), IBM Watson Assistant (IBM), and ChatGPT (for various online tasks). They assist with tasks such as answering questions, setting reminders, and controlling devices, depending on their capabilities.